Otherwise, it is also possible to use the HTML TextArea tag. The method used by Shai Aharony The experiment was born out of a disagreement with a web developer. Shai Aharony's team fax list wanted to make hidden text visible, to which they were told that it wouldn't change anything since "Google reads the code anyway." But does it only take into account the code? A tool launched in 2014 by Google confirms the consideration of the user experience.